Monday, 31 March 2008

London

I never lived in London and have only been there for short weekend trips so I cannot really say that much about it. 
Although London's fashion shows might not be the most popular ones I think they are very interesting. To me London's fashion is very creative, cutting-edge. I think designers are trying to think out of the box to be innovative. 
There is a certain creativity that sometimes lacks New York's collections. I believe that many designer in New York care to much about merchandising and trying to reach as many customers as possible. That often waters down the statement and vision of a collection. On the other hand I find some of London's collections creative but so over the top and not wearable. As a designer I see the challenge in making something new and beautiful but something that people can wear and feel good in it. 

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